In Summer 2026, Enoshima Nishihama Beach House “Luana Hale” and women’s lingerie brand “MARNESS” are teaming up! ✨

This collaboration brings together Luana Hale, a beach house on Enoshima Nishihama where guests can enjoy the sea, sunshine, and a resort-style atmosphere, and MARNESS, a lingerie brand that delivers confidence and comfort to everyday life.

Aimed at women enjoying summer in Shonan, this special initiative proposes not just a day at the beach, but a summer spent “beautifully, comfortably, and in your own way.”

⚫︎Photos in this article: Shot and created by Shonan Chill Time / Provided by MARNESS

Overview

Luana Hale x MARNESS Tie-Up!

In summer 2026, Enoshima Nishihama beach house “Luana Hale” and women’s lingerie brand “MARNESS” will launch a tie-up!

Located on Enoshima Nishihama, “Luana Hale” is a beach house where guests can enjoy BBQ, drinks, and a relaxing resort-style atmosphere in an open ocean-view space. MARNESS is a women’s lingerie brand that values both “beauty” and “comfort.”

Through this tie-up, Luana Hale will introduce the worldview and appeal of MARNESS to women visiting Shonan during the summer season.

This Shonan-style collaboration allows visitors to experience the “confidence,” “comfort,” and “beauty” of a lingerie brand in the real resort setting of a beach house.

A Special Experience: Try on MARNESS in Luana Hale’s Women’s Changing Room!

As part of this tie-up, visitors will be able to try on MARNESS items inside the women’s changing room at Enoshima Nishihama beach house “Luana Hale” 👙

One of the highlights is that you can experience the delicate designs and comfortable feel of MARNESS in person—something that cannot be fully conveyed through photos or an online store alone ✨

Luana Hale is also equipped with women’s changing rooms, a makeup room, women’s shower rooms, and more 🚿
Guests can use the facilities with peace of mind after enjoying the beach or during a BBQ break.

Why not find the perfect piece for yourself while trying on items in the resort-like atmosphere of Shonan and Enoshima? 🩷

This special tie-up adds a “becoming beautifully yourself” experience to your summer memories at the beach house 💐

New Item “Pink Amethyst Bustier” Available to See and Try On!

As part of this tie-up, MARNESS’s new item, the “Pink Amethyst Bustier,” will also be available for visitors to see in person ✨

Not only can you check the color, texture, and delicate design that photos alone cannot fully convey, but you can also try it on in the women’s changing room inside Luana Hale 👙

“I was interested, but wanted to see the actual item before choosing.”
“I want to check the size and comfort for myself.”

This is the perfect special opportunity for anyone who feels that way.

In the open, summery atmosphere of Shonan and Enoshima, experience MARNESS’s new item in person and find a piece that helps you spend the season beautifully in your own way 🏖️✨

The Theme of the Tie-Up: “Enjoy Shonan Summer Beautifully, in Your Own Way”

The summer beach is a special place where many memorable moments are created, from outings with friends and dates to BBQs and photo shoots 🌺

We want women to enjoy summer in Shonan more freely, more confidently, and more in their own way ☀️

That is the message behind the Luana Hale x MARNESS tie-up.

MARNESS values not only visual beauty, but also the comfort you feel when wearing its items and the confidence they bring.

By combining this with Luana Hale’s extraordinary beach resort atmosphere, the collaboration will share “beauty and comfort” that perfectly suits summer in Shonan! 🌴

What Is the Women’s Lingerie Brand “MARNESS”?

MARNESS is a women’s lingerie brand built around the concept of “lingerie that moves the heart through beauty and comfort.”

The brand pursues refined designs with a focus on comfortable wear and the delicate beauty of lace.

MARNESS also values uncompromising Made in Japan quality, paying close attention to materials and sewing.

Its designs, often based on pink and red tones, are full of warmth and affection. The brand gently fits into everyday life while helping the wearer feel more positive.

◾️Official Website: https://marness.jp/
◾️Official Instagram: marness_official

Item Introduction

Red Garnet Satin Bra

An all-satin wired bra with an elegant sheen, designed for comfort you will want to wear all day. With inner pad pockets, you can freely adjust the volume and create your own silhouette to match your mood or outfit. Its original Y-shaped strap design supports the cups from two points, helping the bra stay in place and maintain a comfortable fit.

▼Official EC Product Page
Red Garnet Satin Bra

Red Garnet Thong

A bold design that combines a garter and thong, accented with a subtle rose decoration for an elegant touch. The garter is removable, allowing it to be worn as a simple thong as well. This versatile piece expands your styling options and can be enjoyed as part of your fashion.

▼Official EC Product Page
Red Garnet Thong

Rose Quartz Bra

Not overly sweet, yet impossible to ignore. The intricate scalloped lace adds a mature sensuality every time you wear it. The longer lace gently wraps around the bust, quietly enhancing your natural curves. Double straps, a 3/4 cup design, and underwire provide all-day security. With pad pockets, you can adjust the silhouette to your preference. A piece that stands out beautifully in your wardrobe.

▼Official EC Product Page
Rose Quartz Bra

Rose Quartz Thong Shorts

A piece designed to bring out a sense of freedom hidden within femininity, allowing you to enjoy a refined, mature version of yourself. Soft side ties help reduce tightness, while the thong style makes lines less visible through clothing. Its light and comfortable feel lasts all day.

▼Official EC Product Page
Rose Quartz Thong Shorts

Ruby Lace Bra

Boldness and elegance in one piece. The glossy stretch satin makes you feel beautiful every time you wear it. Power net and underwire support provide all-day stability. With pad pockets, you can adjust the silhouette to your preference. Wear refined beauty in your everyday life.

▼Official EC Product Page
Ruby Lace Bra

Ruby Lace Shorts

The contrast created by delicate floral lace patterns wraps you in soft sensuality. Stretch lace fits smoothly along the curves of the hips. Its sheer texture helps prevent stuffiness, offering comfortable wear all day even with a full-back design.

▼Official EC Product Page
Ruby Lace Shorts

Pink Spinel Bra

Despite its playful design, this bra offers surprisingly comfortable wear. The soft wire gently fits the body’s lines, allowing you to wear it comfortably all day. Pad pockets make it easy to adjust the volume. While keeping its華やかな design, this piece is also easy to incorporate into everyday use.

▼Official EC Product Page
Pink Spinel Bra

Pink Spinel Thong Shorts

Large-pattern lace blooms like flowers, while delicate sheerness draws the eye. Side adjusters help the shorts fit any hip shape perfectly. Even with thin straps, they are designed not to dig in, naturally enhancing beautiful lines.

▼Official EC Product Page
Pink Spinel Thong Shorts

What Is Enoshima Nishihama Beach House “Luana Hale”?

Enoshima beach house “Luana Hale” is a resort-style beach house located on Katase Enoshima Nishihama 🏖️

Its biggest feature is that it is the only beach house on Enoshima Nishihama with a jacuzzi! 🛁

Guests can relax with a VIP feeling while looking out at the ocean, making it a truly special space! ✨

In addition, Luana Hale offers a full lineup of BBQ plans and all-you-can-drink plans 🍖🍹
You can enjoy BBQ right in front of the Shonan sea without bringing anything or preparing in advance.

The venue also supports private bookings, making it ideal for girls’ gatherings, couples, families, group use, and events.

Clean showers, lockers, and powder rooms are also available 🚿
If you are looking for a beach house in Enoshima that is “stylish,” “comfortable,” and “special,” be sure to check out Luana Hale 🌺

👉 Official Website
📱 Official Instagram
🍖 Hot Pepper Gourmet

Luana Hale Store Information

◾️Operating Period: Wednesday, July 1, 2026 – Sunday, September 13, 2026
◾️Business Hours: 9:00 AM – 9:00 PM（Last Order: 8:30 PM）
◾️Store Phone Number: 070-8316-4624（Due to the location conditions of the beach house, this is a store mobile phone rather than a landline）
◾️Official Website: https://www.luanahale-enoshima.com/
◾️Official Instagram Account: https://www.instagram.com/luanahale_enoshima/
◾️Hot Pepper Gourmet: https://www.hotpepper.jp/strJ004089909/
◾️Access: About a 5-minute walk from Katase-Enoshima Station on the Odakyu Enoshima Line（located behind Enoshima Aquarium!）
◾️Address: Beach House “Luana Hale,” 2 Katase Kaigan, Fujisawa City, Kanagawa Prefecture 251-0035

PR That Shares a Brand Worldview Through a Beach House

This tie-up is not simply about introducing products, but about naturally delivering the brand image of MARNESS within the summer atmosphere of Shonan.

Many visitors come to beach house “Luana Hale” to enjoy the summer season.

Among them, MARNESS will communicate its values of “confidence,” “beauty,” and “comfort” to women who enjoy taking photos, spending time with friends, and cherishing their moments at the beach.

A major appeal of this tie-up is that it allows the brand’s worldview, which cannot be fully conveyed online alone, to be delivered through a real-life experience.

The Compatibility Between Shonan/Enoshima Summer and MARNESS

Shonan and Enoshima are popular areas where people with a strong interest in fashion, beauty, and lifestyle gather.

Enoshima Nishihama attracts many visitors for swimming, BBQ, cafe hopping, dates, girls’ trips, and more.

The Luana Hale x MARNESS tie-up taking place in such a location is a project where summer memories and brand experiences naturally come together.

“I want to stay beautiful in my own way even while spending time at the beach.”
“I want to enjoy summer outings more comfortably.”

This collaboration is perfect for summer in Shonan and speaks to the feelings of women who think this way.

Enjoy a Special Shonan-Style Summer at Luana Hale in 2026

At Enoshima Nishihama beach house “Luana Hale,” a wide range of summer experiences will be available again in 2026, including BBQ, drinks, private bookings, and jacuzzi seats ☀️🍖🍻

With the brand message of MARNESS added to the experience, Luana Hale will become an even more華やか and enjoyable space for women this year! 👙

Time spent looking out at the Shonan sea 🌊
Time spent raising a toast with friends 🥂
Time spent capturing your favorite photos 📸

Each of these moments is sure to become a summer memory where you shine in your own way.

Summary | Make Shonan Summer More Beautiful with the Luana Hale x MARNESS Tie-Up

By bringing together resort-style beach house “Luana Hale” and lingerie brand “MARNESS,” which values beauty and comfort, a new charm is being added to summer in Shonan 👙

Whether you want to enjoy BBQ or a beach house experience in Enoshima, or you are interested in beauty, fashion, and lifestyle, be sure to experience a special summer at Luana Hale 🏖️

In summer 2026, spend your time beautifully, comfortably, and in your own way! ✨

Luana Hale Gallery

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How was it?
This article introduced the tie-up between Enoshima Nishihama beach house “Luana Hale” and women’s lingerie brand “MARNESS”!

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▼The Japanese version of this article is here!
>>【2026年】江ノ島海の家「ルアナハレ」と女性用下着ブランド「MARNESS」が夏に美しさと心地よさを届けるタイアップ！