On Sunday, February 22, 2026 (public holiday), the highly anticipated Shonan Bread Festival 2026 will take place at Tsujido Seaside Park in Fujisawa City, Kanagawa.
Now gaining attention as a family-friendly bread event, this festival brings together popular local bakeries and trending shops, creating a dream day for bread lovers of all ages.
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Event Overview

・Date & Time: February 22, 2026 (Sun / Holiday), 10:00 AM – 3:00 PM
※If it rains, the event will be postponed to Sunday, March 1.
・Organizer: Shonan Bread Festival Executive Committee
・Participating Shops: Over 50 bakeries and baked-goods stores mainly from Shonan and Kanagawa
・Venue: Lawn Plaza, Tsujido Seaside Park, Fujisawa, Kanagawa, Japan
🥐1. From Local Favorites to Popular Bakeries Across the Region
Shonan Bread Festival is one of the largest bread events in the area, gathering beloved neighborhood bakeries alongside well-known shops from Yokohama and Sagamihara. It’s a must-visit occasion for anyone who loves freshly baked bread.
🛍️2. Limited Edition “Shonan Bread Festival Set”
One of the most popular highlights is the Shonan Bread Festival Set, a special bundle featuring carefully selected breads from five different shops.
Limited to just 500 sets, each comes with an exclusive original tote bag created only for this event. It offers a new and exciting way to enjoy bread hopping in Shonan.
🏃♂️3. New This Year: Bread-Eating Race
A brand-new activity debuts this year—the Bread-Eating Race!
Registration starts around 1:30 PM. Children and adults alike can sprint toward victory in this energetic challenge, racing to grab their first bite.
📖4. Special Bakery Guidebook (Expanded Edition)
This year’s free bakery guidebook has been expanded by four pages and introduces the bakers behind the bread.
Learning about each artisan’s passion and story makes choosing your bread even more enjoyable—and even tastier. The booklet will be distributed both before and during the event.
🚗5. Local Business Booths and Special Exhibits
A special display by MINI Shonan is planned, along with a featured booth from Yumegaoka Soratos.
Wooden tents and play areas will also be set up, creating a welcoming space for families with children.
Volunteers Wanted!

Volunteer staff are currently being recruited to help run the event. Participants receive priority bread purchasing privileges plus a limited-edition tote bag as a thank-you gift.
👉 For details and applications:
https://shonan-panmatsuri.net/contact/
Summary

Shonan Bread Festival 2026 is a community celebration that everyone can enjoy—bread lovers, families, and friends alike.
With limited-edition breads, exciting new activities, and inspiring stories from local bakers, it’s the perfect opportunity to savor the charm of Shonan one bite at a time.
Your Ultimate Guide to Enoshima’s Beach Life!

This article introduced the details of Shonan Bread Festival 2026, held on February 22, 2026, at the Lawn Plaza of Tsujido Seaside Park.
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▼The Japanese version of this article is here!
>>【辻堂海浜公園】湘南最大級のパンの祭典 「湘南パン祭り2026」開催! – 2026年2月22日(日・祝)

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